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Our Startup Branding Journey - What Makes A Brand Memorable?
 
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Our Startup Branding Journey - What Makes A Brand Memorable? Author: Customericare. Download from SlideShare ▽ http://adf.ly/1K3RiI We recently took on one of the biggest challenges so far: Building a solid brand and culture for our startup. We thought it could be fun to share our journey with the world and see what we learn, what we find out and how it can help others take on a journey of their own. We wrote about the importance of branding here as a first step into the journey: customericare(dot)com/startup-branding-and-culture/ In these slides we focus on what makes a brand memorable. And here's the article that goes with the slides about building a memorable customer experience: customericare(dot)com/create-memorable-customer-experiences/ Hope you'll like the presentation and don't hesitate to leave your thoughts in the comments! Published in: Marketing, Small Business & Entrepreneurship Transcript 1. Our startup branding journey PART1 What makes abrand memorable? 7. WHAT IS A BRAND? Ok, first problem: 9. A LOGO A NAME+ donot make a brand! (wetried) 11. "Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product." - ELON MUSK 12. So, that's where we're at: We have a name. We have a logo. We don't have a brand 19. A BRAND MEMORABLE In this deck we'll see what makes 28. Here are our 3 favorite brand story frameworks for startups 29. 1. The PSS Story Problem Solution Success 31. 2. The Underdog Story Small business passionate about product and customers VS Big corporate business with impersonal customer service 33. 3. The Higher Purpose Story Strong company culture + A vision going way beyond the product 36. Some kind of magic potion - Simple Design - Good story - Unique personality - Good knowledge of customers 40. The Creator ! Non-conformists who design products that help customers be creative. Creators are perfectionists who are found of good design and like thinking out-of-the-box. 44. The Lover ! Lover brands are all about relationships and beauty. They strive to make customers feel special and help them build connections with others. 45. The Ruler ! Ruler brands love being in control. They are leaders by nature and are dedicated to make their customers feel successful and important. 46. The Hero ! Underdogs that end up winning using their skills and will- power. They often have an enemy to fight against and empower customers to achieve their full potential. 48. The Maverick ! They live to break the rules and go against established conventions. Maverick brands are different, but they have this cool kid image that's oh so attractive. 50. The Regular Guy/Girl ! They live to keep it simple to be more accessible. All they really want for them and their customers is to belong to a community. 60. Cool, cool, but how do you know what's memorable to customers? 1. Hang-out in the same places as they do 2. Do one-on-one interviews 3. Look at the content they share 4. Study the look and feel of softwares they use 62. What we have right now Live chat software? What? Looks like an antivirus Name is kinda generic and hard to spell (capital or small "i", all together or spaces) 64. STEP 2: What is our story and how do we tell it? There are too many pop-ups / box based solutions interrupting customers (live chat, marketing automation, feedback boxes…). You can't test them all at once and it's annoying to switch.Problem Solution Success Build a tool that puts everything together and can be a live chat by day, lead gen tool by night… Time will tell :) 66. STEP 3: We want to try a very different brand personality: 2 Excitement Daring Trendy Exciting Spirited Cool Young Imaginative Unique + The Maverick 67. STEP 4: Which customers will this resonate with? Young, marketing savvy website designers looking for a chat solution for their clients Digital marketers & growth hackers looking for new ways to generate leads 68. We've got memorable branding covered ! But that's not all! Being memorable also means building a memorable customer experience. READ ABOUT IT HERE Make sure to subscribe to my channel if you liked the video! Music Supplied by NoCopyrighSounds: Artist Name: Jim Yosef - Firefly [NCS Release] Video link: https://www.youtube.com/watch?v=x_OwcYTNbHs ▽ Connect with NCS Facebook http://facebook.com/NoCopyrightSounds Twitch http://twitch.tv/nocopyrightsounds Twitter http://twitter.com/NCSounds Spotify http://bit.ly/SpotifyNCS SoundCloud http://soundcloud.com/nocopyrightsounds Google+ http://google.com/+nocopyrightsounds Instagram http://instagram.com/nocopyrightsounds_ ▽ Follow Jim Yosef SoundCloud https://soundcloud.com/jim-yosef Facebook https://www.facebook.com/jimyosefmusic YouTube https://www.youtube.com/user/Jimboows
Views: 1397 Biness
Our American Journey - Episode 2: A Building Connection
 
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A ride fueled by the unexplainable thing you feel during a handshake. It’s a connection instantly established, one of trust and truth. Join us on our journey story. One handshakes leads to another; curiosity, learning, and participating starts to take heed. Makers, fabricators, designers, and riders that make up the ecosystem of Harley-Davidson join the journey. We engage in the history, with the product and the people that are the essence of Harley-Davidson. Bringing yesterday and today together as a student of life. The journey sends us to Oregon then Pennsylvania. It is set in stone the goal to be in The Race Of Gentlemen. The Journey really take heed and we build a 1937 Flathead in a pursuit to be part of the 2017 The Race Of Gentlemen. A Journey about participating; diving in, learning, getting out there; passion is an insatiable thing; it connects people; it's infectious. Fueled by: Harley-Davidson Director / DOP: @IanBeaudoux #blackbearbrand #ouramericanjourney
Views: 42449 Black Bear Brand
Journey to Modern Marketing Episode 3: Conversion
 
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Modern Mark continues his epic Journey to Modern Marketing in Episode 3: Conversion. Watch as he uses Digital Body Language and lead scoring to enable sales, convert the hottest leads, and align sales and marketing processes.
Journey For Strength: Science, and New Brand
 
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Talking about science, and how it impacts people's thought in powerlifting. Unveiling a new brand logo for Fight to Lead.
Views: 1618 Brandon Lilly
Customer Journey e Brand Loyalty - Webinar gratuito
 
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Come costruire il percorso dalla lead generation alla fidelizzazione: https://ininja.it/2p8QX2W Segui un'anteprima del webinar e iscriviti gratis per sbloccare il video completo! Raggiungi i docenti Claudia Temeroli e Michela Parziale di Diennea - MagNews. Con loro imparerai a: - Mappare funnel e touchpoint del tuo business - Impostare procedure semplici ed automatiche di lead generation e repentino - Analizzare i risultati delle tue campagne di marketing digitale
Views: 101 Ninja Academy
[Lead Conversion] Understanding the Hero's Journey
 
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https://www.PredictableProfits.com - in this video, you'll discover the key psychological triggers that create brand preference and win you more sales
Inside the 90-Minute Journey for a Drink of Water | Presented by Peet's
 
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As global appreciation for high-quality, conscientiously sourced coffee has soared, craft-roaster pioneers like Peet's Coffee continue to lead the way. This time, it’s in the realm of social change at the farm level. To learn more, visit https://paidpost.nytimes.com/peets-coffee/how-this-great-cup-is-giving-back.html ----------------------------------------------------------------------------------------------------------- Check out more content from T Brand Studio: Website: http://www.tbrandstudio.com/ Twitter: https://twitter.com/tbrandstudio Facebook: https://www.facebook.com/TBrandStudio Instagram: https://www.instagram.com/tbrandstudio/ T Brand Studio is the brand marketing unit of The New York Times. We create content and experiences that spark imaginations and influence the most influential audiences around the world. The news and editorial staffs of The New York Times had no role in this post's preparation.
Views: 234 T Brand Studio
Harcourts Brand Journey
 
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We are excited to be sharing our exciting new look with you all. Thank you New Zealand for supporting us for over 128 years. Harcourts. With you all the way.
Views: 2371 teamharcourts
A New AVL Brand Journey
 
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Helmut List, CEO of AVL, outlines his approach to bridging art and science for true automotive innovation.
Views: 466731 AVL List
The Journey to Deliver the Ultimate Automotive Customer Experience
 
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From lead to loyalty, automotive companies have to transform how they engage with consumers during each phase of their journey with the brand from online to dealership, to in-car experience to service. Join us to learn how cloud, social, mobile, and big data technologies are impacting how OEMs address this transformation.
Views: 129 Dreamforce Video
100% Pure New Zealand: where one journey leads to another
 
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Let us guide you through New Zealand - where one journey leads to another. 0.07 Wander the Kepler Track, Fiordland 0.12 Experience the impressive Doubtful Sound, Fiordland National Park 0.20 Dive in at Poor Knights Islands, Northland & Bay of Islands 0.28 Discover the magical Hobbiton Movie Set, Hamilton-Waikato 0.48 Take a walk to remember at Franz Josef Glacier, West Coast 0.57 Journey to Waitangi, Northland & Bay of Islands 1.08 Relax in Rotorua 1.16 Be refreshed at the Blue Pools, Haast Pass 1.25 Indulge your taste buds at Paihia, Northland & Bay of Islands 1.32 Take to the water and kayak to Split Apple Rock, Nelson Tasman Learn more: http://www.newzealand.com/int/campaign/new-zealand-holiday/
Views: 9060686 100% Pure New Zealand
KEC takes a lead on the digital journey
 
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KEC International shares the story behind its brand-new automated Bid Management System
Views: 45 RPGEnterprises
Journey - A Brand Bigger Than Any Member
 
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In 1973, San Francisco gave rise to a band that would transcend generations. A band that would go on to produce 18 Top 40 hits, sell 90 million records worldwide and become inductees into the Rock and Roll Hall of Fame class of 2017. It would go on to see many members come and go, with only one of the original members having contributed to every album produced and still there today. This band is Journey and has developed a brand bigger than any of the members. I was inspired to host this show after watching the Rock and Roll Hall of Fame induction ceremony which included lead singer Steve Perry, guitarist Neal Schon, keyboardists Jonathan Cain and Gregg Rolie, bassist Ross Valory, and drummers Aynsley Dunbar and Steve Smith. Lacking from the induction was their current lead singer, Arnel Pineda who is the band’s longest standing front man and 9 other members who at one time performed with the band. The Hall of Fame had inducted the members who formed the core of the band at their strongest point which was between 1978 and 1987 and had given birth to hits such as “Don’t Stop Believin” and “Open Arms”. After their induction, Journey played a couple of their songs for the audience without front man Steve Perry as Arnel Pineda re-joined the group on stage. I felt bad that the Hall had neglected Arnel Pineda in particular because of his years of service as lead singer for the brand and also because he was the current face of the band, but so many still credit Steve Perry as the face of the band. Steve Perry was not an original member either, having been hired in 1977. All politics aside though, what fascinates me most about Journey has been the sustainability of the band. They are one of a few that has been able to transcend generations and who still remain together today. They have seen many members come and go including the legendary Steve Perry, but yet fans still love and adore their music. Journey has seen many faces and many re-births but the brand has remained untarnished. They truly have established a brand bigger than any of the members. It is ironic that their name is Journey, and so many entrepreneurs are on what we call “The Entrepreneurial Journey” It is the mission and vision of many entrepreneurs that they establish a brand bigger than themselves, a brand that can sustain itself in the absence of themselves, and a brand that will transcend generations. I too found it ironic that their best known song and first hit single was an inspirational message to us all, “Don’t Stop Believin” What lessons can we as entrepreneurs draw from this band? Find an identity that first reaches your core audience and has a message that will influence people in all areas Understand that your brand may not look like it did last year, but the core of the brand remains untarnished One man or woman does not have to define a brand Don’t Stop Believin!
Views: 18 Jamie Meloni
Customer Journey 2017:  Lead Management e CRM. Il caso di Bonera Group
 
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Il progetto CRM in Gruppo Bonera ha portato ad una innovativa gestione dei Leads (Lead Management) da parte dei diversi Sales all'interno del Gruppo (6 brand). È stata integrata con successo nel CRM la possibilità di ricevere e poter gestire direttamente, con tempistiche definite secondo la policy interna del Gruppo Bonera, i diversi Leads generati in primis dal portale Autoscout24, dal sito ufficiale Bonera e da altri portali del settore automotive. I venditori hanno così velocizzato i tempi di gestione dei lead ricevuti, con ottimi risultati in termini di efficienza ed efficacia, eliminando di fatto una mole di email e fogli Excel prima utilizzati per la gestione e il monitoraggio degli stessi, e la direzione ha un quadro completo in tempo reale di tale andamento. Grazie a Damiano Lazzari - CRM Manager di Bonera Group - per questa testimonianza.
Cosmic Balance Boardgame: Prototype Journey
 
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Cosmic Balance is a hybrid board/card game for 2-5 players designed by former Magic: the Gathering brand manager Alex Tinsman and former Magic lead designer Brian Tinsman. This is the behind the scenes video on how we created the Cosmic Balance scale. http://bit.ly/cosmicbalance
Views: 547 Brian Tinsman
Clean Living, Clean Beauty with Menos Mas founder Annya Santana | Hannah Bronfman with HBFIT TV
 
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Filmed at Village Studio by Village Marketing in Manhattan. Hannah sat down with Annya Santana, founder of clean beauty brand Menos Mas, to discuss how her journey to clean living lead her to founding a gender-fluid clean beauty beauty brand. Follow Hannah: https://www.instagram.com/hannahbronfman Follow HBFIT: https://www.instagram.com/hbfit/ Like HBFIT on Facebook: http://bit.ly/2oJYk1Y Follow Annya: https://www.instagram.com/annyasantana/?hl=en Follow Menos Mas: https://www.instagram.com/menos.mas/?hl=en Check out Menos Mas: https://www.menos-mas.com/
MERZ Radiesse Journey
 
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In 2015 the Merz Radiesse team launched a new brand campaign. Now you can see the behind-the-scenes footage of the photoshoot and injectable experience featuring Dr. Heidi Waldorf as the lead facial injector.
Views: 143 Heidi A Waldorf, MD
How CleverTap helps Brands Embark on their Journey of Omnichannel Marketing
 
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Marketers use CleverTap’s Omnichannel Marketing to engage with users across multiple channels. Clevertap gathers data from all the devices to create data-rich user profiles while monitoring user behavior and creating real-time segmentation to get deep insights into user’s experience with your brand.
Views: 307 CleverTap
Meet Journey's New Singer - Arnel Pineda | People
 
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The Journey rockers share how they discover their new lead singer, Arnel Pineda of the Philippines, through a Youtube video. Subscribe to ►► http://po.st/SubscribePeople Stay on top of all the latest celebrity gossip - Scandals, news, rumors and more: https://www.youtube.com/playlist?list=PLzS8B57pacxyPxBFbzjY5NqiJmUBvHgTE Celebrity love, romance and relationships - Never miss out on who’s dating who, recent break ups and new hook ups: https://www.youtube.com/playlist?list=PLzS8B57pacxzBdPhE7vu69ONKbJemr4_l Watch the newest celebrity interviews - From Jennifer Lopez to Jennifer Lawrence, Pop Stars to Movie Stars, Bachelors to Real Housewives, we’ve got it all: https://www.youtube.com/playlist?list=PLzS8B57pacxwyamvauL4pdzZkN_3j_daW Celebrity style, fashion icons, outfit fails and the best dressed - Check out everything from Gigi Hadid’s legendary outfits to Eva Longoria’s timeless style: https://www.youtube.com/playlist?list=PLzS8B57pacxzWKYCRsB6uH7Y7MDdUFdck Get all access to A-list events, award shows and parties - Who wore what, which awards were won, and was there any drama: https://www.youtube.com/playlist?list=PLzS8B57pacxwXU_Gfe2aaqvb2E4CUI5Fg No matter if you’re into Taylor Swift or Justin Bieber, we’ve got some of the best live performances right here: https://www.youtube.com/playlist?list=PLzS8B57pacxyPM1cEn5JXgA7xTFjlU7LJ Keep up with the Kardashians - get the latest on Kim & Kanye, and the rest of the hottest celebrity family around: https://www.youtube.com/playlist?list=PLzS8B57pacxz-JkjNRg3wCQ71l8xXITMY CONNECT WITH Web: http://people.com/ PEOPLE Insider: http://po.st/PeopleInsider Twitter: http://po.st/TwitterPeople Facebook: http://po.st/FacebookPeople Instagram: http://po.st/InstaPeople Google+: http://po.st/GooglePeople Newsletter: http://po.st/NewsletterPeople ABOUT PEOPLE PEOPLE is the #1 online news source all things pop culture. Get your fix of the hottest celebrity news, celebrity gossip, celebrity interviews, exclusive stories, red carpet events, style and updates from the world of entertainment, involving your favorite stars.  Meet Journey's New Singer - Arnel Pineda | People https://www.youtube.com/user/people
Views: 2552104 PeopleTV
CSA Marketing Basics: the Steps in the Customer Value Journey
 
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How do you move a potential CSA lead from "unaware" to "brand ambassador"? Customers follow a predictable journey through your brand. Once you know the steps of the journey, you can help them move through it faster. Learn the steps in this video. FOUNDATIONS COURSE.
Three things that lead me down the journey to FREEDOM!
 
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What's holding you back ? RonneB.com
Views: 2717 Ronne B
eir Journey Film
 
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Ireland’s largest telecoms business Eircom is now eir. Moving Brands was engaged as eir’s lead creative partner, to clarify and streamline its business architecture, transform the brand identity, and set the direction for over 100 agencies in the launch of its new brand. eir’s investment in its new brand marks the largest brand transformation in Ireland in over 20 years. See the full case study at: movingbrands.com/work/eir
Website Copy That Converts - How to Create a Customer Journey
 
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Why is your website not performing the way it should? It’s because you haven’t defined and executed a clear and motivating customer journey in your copy. Mapping a customer journey is the single most important thing to do to assure that you are converting as many website visitors into customers as possible. In this video I share 10 steps to creating a customer journey that converts. This video is targeted to my audience of entrepreneurs and creative professionals but is also useful and actionable for anyone interested in brand strategy, business planning, design, marketing and communications. —————————————————————————————— Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands. —————————————————————————————— MY WEBSITE: http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse FREE MINI-EBOOK DOWNLOAD: “9 Design Elements Your Brand Absolutely, Positively Needs” http://www.philipvandusen.com/direct-optin FOLLOW ME ON TWITTER: https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL: http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST: https://www.pinterest.com/philipvandusen/ LIKE ME ON FACEBOOK: https://www.facebook.com/Verhaal-Brand-Design-115957185470571/ GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: https://www.tubebuddy.com/philipvandusen RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE: “Change By Design”, Tim Brown http://amzn.to/2mTFDrz "Imagine: How Creativity Works", Jonah Lehrer http://amzn.to/2mJpQe9 “Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR “Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu The 22 Immutable Laws of Branding, Al Ries + Laura Ries http://amzn.to/2noZGwd “Change By Design”, by Tim Brown http://amzn.to/2uaXYjX "How To" by Michael Beirut http://amzn.to/2u9lnnh “The Brand Gap” by Marty Neumeier http://amzn.to/2CAbYZk “Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r “The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL “The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse “Art + Design” by Rex Ray http://amzn.to/2yLMRRT “Crush It” by Gary Vayerchuk http://amzn.to/2eYdfPO “Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT “Shift Ahead” by Allen Adamson + Joel Steckel - http://amzn.to/2xLrEX4 “See You at the Top” by Zig Ziglar http://amzn.to/2hBcdhw “7 Rules You Were Born to Break” by Rick Lewis http://amzn.to/2zHmTSt “Flow: The Psychology of Optimal Experience” by Mihaly Csikszentmihalyi http://amzn.to/2BhBEK “Steal Like an Artist: 10 Things Nobody Told You About Being Creative” by Austin Kleon http://amzn.to/2z5iRA0 MY EQUIPMENT + TOOLS: Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE Rode Mic Boom: http://amzn.to/2nxNFmJ Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3 Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa Screenflow 6.2: video editing software: http://amzn.to/2nxFLK3 LimoStudio Softbox Lights (x2): http://amzn.to/2n2u7KK Neewer 2 Packs Dimmable Bi-color 480 LED Video Light http://amzn.to/2Cz8INK Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm HP 27er 27-in IPS LED Backlit Monitor http://amzn.to/2w29u1S Anker 2.4G Wireless Vertical Ergonomic Optical Mouse http://amzn.to/2iZHKts Refurbished Apple iPad Air A1474 16GB, Wi-Fi, Black http://amzn.to/2wDuEVX Stylus Pen RETECK 10 Pack, Stylus for iPad, iPhone, Etc http://amzn.to/2x7iEPC TubeBuddy: https://www.tubebuddy.com/philipvandusen Adobe Creative Suite (2017 CC) Apple Logic Pro X Native Instruments Komplete Audio 6: USB Audio Interface *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Views: 3943 Philip VanDusen
TIM Addays CEO Shares His Journey How He Started His Brand Addays
 
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Addays Vietnam was one of the best experience of my life as I shared my journey with 800+ people and Tim CEO of Addays trusted me and gave me an opportunity to speak at Vietnam. Thanks a lot Tim for believing in me and I hope we will work together more in future. With 20+ industry speakers & 600+ delegates the Addays event offers an information exchange platform which will provide insights onleading digital innovations, efficient monetization and transformation strategies. I had a very detailed conversation with TIM about future of digital marketing in Vietnam and how Vietnam is growing in digital marketing. I would love to be part of future Addays events and share my experience about affiliate marketing.  Check out Tim interview :)  For business queries please contact [email protected] You can also follow us on:- Hire me for your branding: http://jitendra.co/ Visit my blog: http://www.bloggersideas.com/ Facebook: https://www.facebook.com/jitendravaswaniofficial Twitter: https://twitter.com/jitendrablogger Google+: https://plus.google.com/+jitendravaswani Instagram: https://instagram.com/jitendravaswani Linkedin: http://in.linkedin.com/in/jitendravaswaniseo Subscribe to Blog: http://www.bloggersideas.com/subscribe Join FB Group : https://www.facebook.com/groups/digitalhacksmastermind/
Views: 1356 Jitendra Vaswani
Rob's FULL Journey Creating His Own Clothing Line Revealed
 
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ONLINE COURSE: https://instagrammarketingforclothingbrands.com/ FACEBOOK GROUP: https://www.facebook.com/groups/243380772810772/ In this video, Rob dives deep into his own journey, sharing challenges and obstacles he went through that all clothing brand owners can relate with. Rob also shares lessons and offers tips to overcome particular struggles we face as clothing line owners.
Views: 4907 Apparel Success
Building A Brand 01 - Coming Up With A Brand Name!
 
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Sup! Welcome to the video and to a series I am calling "Building A Brand". It is a series of raw videos of me sharing my trials and tribulations along the road that is starting a brand and launching a clothing business, from scratch. The name of my brand is Major Key Physiques, we stock superior quality and comfort leisure and sportswear along side a range of workout accessories to use in the gym and the platform of sale is e-commerce. I am very proud of what it has become in such a short amount of time and can only hope to continue. This series is to document the journey, wherever that may lead, and hopefully help some of you out there also. In this video I talk about how I came up with the brand name I have and what things you might want to look out for when it comes to getting the necessary rights to the name across all medias and forms. E-Commerce and social media come hand in hand. Thanks for watching! If you enjoyed the video don't forget to hit the like button and subscribe for more! ------------------------------------------------- ------------------------------------------------- A bit about me: My name is Jacob McDonald and welcome to my YouTube channel! I really hope you enjoyed this particular video and that you got something positive from it. At the end of the day, that is all I can ask for and is why I do what I do. That is the reason why I am a content creator and why I love it so much. I enjoy helping people and making them smile so if you enjoy yourself here, then it's a win-win in my books! You will find all sorts of things on this channel and that is the fun of it. With that being said, you can expect to see videos on this channel of my reactions to my favourite sports, personal videos about topics I feel most passionate about, travel VLOG style videos, bodybuilding and fitness related videos, tutorial videos on various topics and much, much more. Regardless of the video topic, I want you to know that you will always get a non-bias, honest and open attitude from me and you can count on that! If I wasn't being myself here on this YouTube channel, I wouldn't be making content. Who wants to try and pretend to be something different than they really are? To me, that sounds like a lot of hard work lol. Have a fantastic day wherever you are in the world and I will see you soon! Much love, Jacob. ------------------------------------------------- ------------------------------------------------- Support and follow me here! =D TWITTER:    https://twitter.com/_jacobmcdonald INSTAGRAM: https://www.instagram.com/jacob___mcdonald/ TWITCH:    https://www.twitch.tv/jacobmcdonald27 ------------------------------------------------- ------------------------------------------------- Support the growth of the channel through patreonage! =D PATREON: https://www.patreon.com/jacobmcdonald27 ------------------------------------------------- ------------------------------------------------- Support and follow Major Key Physiques here! =D INSTAGRAM:   https://www.instagram.com/majorkeyphysiques/ FACEBOOK:    https://www.facebook.com/majorkeyphysiques/ WEBSITE:    https://www.majorkeyphysiques.com/ ------------------------------------------------- ------------------------------------------------- IF YOU WOULD LIKE TO SEND ME ANYTHING THROUGH THE POST, THIS IS THE ADDRESS TO USE! =D J. McDonald PO BOX 8763 Alice Springs NT 0870 AUSTRALIA
Views: 315 Jacob McDonald
Building A Brand 00 - An Introduction!
 
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Sup! Welcome to the video and to a series I am calling "Building A Brand". It is a series of raw videos of me sharing my trials and tribulations along the road that is starting a brand and launching a clothing business, from scratch. The name of my brand is Major Key Physiques, we stock superior quality and comfort leisure and sportswear along side a range of workout accessories to use in the gym and the platform of sale is e-commerce. I am very proud of what it has become in such a short amount of time and can only hope to continue. This series is to document the journey, wherever that may lead, and hopefully help some of you out there also. In this video I give an introduction to the series and begin the journey that is from nothing to something. Thanks for watching! If you enjoyed the video don't forget to hit the like button and subscribe for more! ------------------------------------------------- ------------------------------------------------- A bit about me: My name is Jacob McDonald and welcome to my YouTube channel! I really hope you enjoyed this particular video and that you got something positive from it. At the end of the day, that is all I can ask for and is why I do what I do. That is the reason why I am a content creator and why I love it so much. I enjoy helping people and making them smile so if you enjoy yourself here, then it's a win-win in my books! You will find all sorts of things on this channel and that is the fun of it. With that being said, you can expect to see videos on this channel of my reactions to my favourite sports, personal videos about topics I feel most passionate about, travel VLOG style videos, bodybuilding and fitness related videos, tutorial videos on various topics and much, much more. Regardless of the video topic, I want you to know that you will always get a non-bias, honest and open attitude from me and you can count on that! If I wasn't being myself here on this YouTube channel, I wouldn't be making content. Who wants to try and pretend to be something different than they really are? To me, that sounds like a lot of hard work lol. Have a fantastic day wherever you are in the world and I will see you soon! Much love, Jacob. ------------------------------------------------- ------------------------------------------------- Support and follow me here! =D TWITTER:    https://twitter.com/_jacobmcdonald INSTAGRAM: https://www.instagram.com/jacob___mcdonald/ TWITCH:    https://www.twitch.tv/jacobmcdonald27 ------------------------------------------------- ------------------------------------------------- Support the growth of the channel through patreonage! =D PATREON: https://www.patreon.com/jacobmcdonald27 ------------------------------------------------- ------------------------------------------------- Support and follow Major Key Physiques here! =D INSTAGRAM:   https://www.instagram.com/majorkeyphysiques/ FACEBOOK:    https://www.facebook.com/majorkeyphysiques/ WEBSITE:    https://www.majorkeyphysiques.com/ ------------------------------------------------- ------------------------------------------------- IF YOU WOULD LIKE TO SEND ME ANYTHING THROUGH THE POST, THIS IS THE ADDRESS TO USE! =D J. McDonald PO BOX 8763 Alice Springs NT 0870 AUSTRALIA
Views: 437 Jacob McDonald
Join me on my Hair Branding Journey as a Luxury Hair Direct Hair Distributor! EP 1
 
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Visit my website at www.luxuryhairdirect.com/by/fancy Join me on my Journey as I build my hair brand and my team of distributors! I am a Hair distributor for Luxury Hair Direct. I sell 100% virgin remy hair such as Brazilian, Cambodian, Chinese, European Plus more! This is not a hair business opportunity that you can find anywhere esle! Please Subscribe and Comment! Follow me on IG: @Jameiram and Twitter: @jameiram
Views: 641 Jameira Moore
The Journey Of Innovation
 
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Project info: http://www.unit9.com/project/journey-of-innovation Credits: Agency: Grey London Brand: Toshiba Director: Anrick Bregman Tech Lead: Yates Buckley Producer: Rakesh Patel Background illustration: Saizen Media Project Manager: Fred Chak Production Company: unit9
Views: 61 UNIT9
Incorporating Ugly Parts of Your Journey Into Your Personal Brand Ft. Personal Trainer, Coss Marte
 
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Coss Marte, former drug lord and ex-con turned fitness CEO, reveals how sharing his criminal history helped to grow his business and personal brand. In this The Path Less Traveled Series interview with Neffy Anderson, Coss Marte details why everyone should deliberately incorporate the ugly parts of their journey into their personal brand. He goes a step further by sharing "how to close the deal" in all of your encounters with potential and current clients. Know someone who turned their passion into their career that you would like to see featured on The Path Less Traveled? Let me know here so I can try to make it happen: http://bit.ly/TPLTRF Creator, Producer, and Host: Neffy Anderson Videographer + Editor: Yak Dono Music: Sarkazz
Views: 2581 Neffy Anderson
PROUDLOCK: MY JOURNEY, PART 1
 
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Here's a personal insight into my love for art and fashion, and how these two elements have lead me to start up my own brand Serge DeNimes. •Please leave me a comment and give a thumbs up. It means a lot •SUBSCRIBE http://bit.ly/2u5yCr7 •WEBSITE http://oliverproudlock.com •INSTAGRAM https://instagram.com/proudlock •SERGE https://sergedenimes.com, INSTA http://bit.ly/2u5Leyk •TWITTER https://twitter.com/oliverproudlock
Views: 26484 THE PROUDLOCKS
Neal Schon's Journey Rig
 
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ALL ABOUT NEAL SCHON'S GUITARS AND AMPS: (From Guitar Player Magazine, November 2008) During the more orchestral segments of the Journey set, you'll find Neal Schon playing his 18.5"-scale Veillette Gryphon High 12 acoustic-electric. ("That guitar is tuned really high and has lots of unison strings, so it rings beautifully," says Schon's tech, Adam Day). And when it's time to play "Lights" or other Strat-powered Journey classics, a Fender Custom Shop Stratocaster finds its way into Schon's hands. But for the bulk of a Journey concert, Schon's main guitar is a cherry sunburst flametop Gibson Neal Schon Signature Custom Les Paul. And if you think the Floyd Rose locking bridge and nut are the only custom features, look a little closer. The only truly standard features on a Neal Schon Paul are the tuning machines and the Gibson BurstBucker Pro bridge humbucker. The neck heel has been heavily sculpted—almost erased—to grant easy access to the high frets, and the fretboard is angled more parallel with the body than those on standard Les Pauls so that Floyd bridge sits flush. The neck pickup cavity is occupied by a single-coil-sized DiMarzio Fast Track 2 humbucker and a Fernandes Sustainer Driver. The knobs are widely spaced and have been rewired to include a master volume, a push/pull master tone (the pull position activates a Vari-Tone-type circuit that gives Schon wah sounds without a wah pedal), and a master Sustainer volume. The mini-toggle switches behind the tailpiece control the Sustainer settings. And if you take an MRI of Schon's cherry sunburst Paul, you'll discover it has been chambered for weight reduction. "Its taken many years to develop this guitar with Gibson, but it was worth it," says Schon. "It just works." Resonant with lyrical, B.B. King-style vibrato and ornamented with R&B trills, Schon's guitar playing is still very much alive with the simple blues mojo that gained him notice in the Bay Area clubs when he was still in his early teens. Its the delivery medium thats gotten more complex. When Schon's tech, Adam Day, is asked if he can think of a more complex stage rig, he can only cite the Edge's famously elaborate U2 rig. Schon's setup starts a Lectrosonics wireless. ("Neal had been on the wire for a while," says Day, "but when he heard this system, he liked the sound enough to go wireless again.") From the receiver back in his amp racks, Schons signal passes through 45-foot Mogami cables to and from his pedalboard, which includes a Dunlop Buddy Guy Wah, a Boss compressor pedal used mostly for Strat solos, and Xotic AC- and RC-Booster pedals. ("Lectrosonics systems tend to run a little bright, so the extra capacitance created by all that long cable actually serves to balance out the sound a bit.") A TC Electronic G-System controller at Schon's feet handles all MIDI-implemented effects and amp channel changes, an expression pedal controls the overall delay level (the delay time seems to work nicely for most songs when set to 600ms), and Schon uses a Gibson Digital Echoplex to create the loops he solos over during instrumental interludes between songs. Thats the simple part. Things get more intricate back at the amp racks where Schon's signal is split five ways courtesy of Framptone Amp Switcher and 3-Banger pedals. One signal feeds a drawer-mounted Boss GT-6 processor that runs through a Demeter tube preamp into a Roland M120 line mixer feeding Schons in-ear monitors as well as a Marshall Dual MonoBlock power amplifier driving two 1960B 4x12 cabinets. Schons signal is also split between two Marshall JVM heads with G-System effects in their loops, and two Diezel VH4 heads running in stereo courtesy of an Eventide Eclipse processor in their loops (used primarily to fatten things up with a little detune). Each amp drives a separate 4x12. And because one of the Diezels is run flat out to get a full sound, its cabinet is turned backwards and miked up behind the stage, thus keeping Schon's stage volume down. —Jude Gold, August 2008 (Filmed at Sound Check at the Sleep Train Pavilion, Concord, California, September 24 2008)
Views: 428425 Jude Gold
On The Journey To Success Restless Ambition Brand
 
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On the journey to success there will be a lot of failures and doubters there will be obstacles you will need to face, Restless Ambition Brand was founded and created to best represent all the hard working people who dedicate themselves to what there driven to do. #RestlessAmbitionBrand #LiveAmbitiousLiveInspired #BossLife
Movie Trailer - AccorHotels Luxury & Upscale Brands -Feel Welcome Feel Valued Journey
 
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A 60 second trailer giving our Leaders a sneak peek of the journey to come. Feel Welcome Feel Valued is a journey that we're taking with all our phenomenal people who are part of our Luxury & Upscale Brands around the world. The Talent & Service Culture team will travel to 10 cities and take 300 General Managers and leaders on a transformation journey titled "Values Based Leadership". We will also select 100 Transformers who are people at all levels, crazy passionate about AccorHotels and our brands. We're going to "Transform these Transformers" to work with our General Managers and lead a transformation journey within all our hotels worldwide, building a beautiful service culture that's Brand Specific and built on our AccorHotels Values! Let's do this!
Swarajyarakshak Sambhaji - Spoiler Alert - 21 Nov 2018 - Watch Full Episode On ZEE5 - Episode 369
 
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"Swarajyarakshak Sambhaji is a Marathi television series based on real life of Chhatrapati Sambhaji Maharaj, starring Dr Amol Kolhe in the lead. The series showcases life and journey of Sambhaji, Shivaji Maharaj’s son, who grew to become one of the fiercest Maratha kings. It is a story of this brave warrior who fought for Swarajya throughout his lifespan of 31 years. Watch All ZEE5 Originals Here - http://bit.ly/ZEE5Originals Now watch what you like, in a language of your choice! - VISIT: https://www.zee5.com Watch the peppy ZEE5 Brand Anthem - https://youtu.be/17jR7M81Iuk DOWNLOAD the App now - Playstore: https://play.google.com/store/apps/details?id=com.graymatrix.did iTunes: https://itunes.apple.com/in/app/ozee-tv-shows-movies-more/id743691886 Connect With Us On Social Media: Facebook - https://www.facebook.com/ZEE5/?ref=br_rs Instagram - https://www.instagram.com/zee5 Twitter - https://twitter.com/ZEE5India"
Views: 4685 ZEE5
Communicator Presents: The NEC Group’s Journey To A Single Customer View
 
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Jenna Tiffany, Lead Digital Marketing Strategist at Communicator is joined by Chris Pile, Head of Digital at the NEC Group to discuss how the brand has progressed on their journey to the ultimate single customer view at the Figaro Digital Conference. If you're interested in trying Communicator to help out with your email marketing needs please visit: www.communicatorcorp.com/free or contact us on: +44 (0) 345 300 2337 [email protected]
Views: 76 Communicator
Ryze: Call of Power | Cinematic - League of Legends
 
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Ryze scours Runeterra for fragments of a forgotten past, each step bringing him closer to incredible power—and terrible ruin.
Views: 3791313 League of Legends
The New Customer Decision Journey — How L'Oréal Is Creating A Digital Brand For The Digital Age
 
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How digital is reshaping how customers make decisions and become loyal - and how to capitalize on this paradigm shift. General Assembly's facilitator, Matt Tumbleson, will guide participants through a new understanding of digital consumer behavior and will lead a panel discussion with L'Oréal's UK CMO Hugh Pile and Global Director of Digital, Nick Buckley. This will be an interactive session and livestream participants will have the opportunity to ask these experts questions and deep dive into topics. Stay connected to our community! Subscribe- https://www.youtube.com/subscription_center?add_user=generalassembly GA Facebook- https://www.facebook.com/gnrlassembly GA Twitter- https://twitter.com/GA GA LinkedIn- https://www.linkedin.com/company/general-assemb-ly GA Online- https://generalassemb.ly/ At General Assembly, we are creating a global community of individuals empowered to pursue work they love, by offering full-time immersive programs, long-form courses, and classes and workshops on the most relevant skills of the 21st century – from web development and user experience design, to business fundamentals, to data science, to product management and digital marketing.
Views: 1785 General Assembly
Zara: How a Spaniard Invented Fast Fashion
 
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Support us on Patreon to get early access to our future videos: https://www.patreon.com/business_casual Join us at our subreddit and on social media: Reddit: https://reddit.com/r/businesscasual Facebook: https://www.facebook.com/business.casual.yt Twitter: https://twitter.com/BusinessCasual0 Nineteenth video of the Behind the Business Series. Zara is a Spanish clothing and accessories retailer. Zara was founded in 1975 by Amancio Ortega. Zara is the main brand of the Inditex group, the world's largest apparel retailer. Inditex also owns brands such as Massimo Dutti, Pull and Bear, Bershka, Stradivarius, Oysho, Zara Home, and Uterqüe. As of 2016, the main owner of Inditex, Amancio Ortega, was the second wealthiest man in the world.
Views: 345143 Business Casual
20 Years of making a brand, BAWA'S The Journey of Spice at Kirti Nagar, West Delhi || NetWork 15 ||
 
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LIKE | COMMENT | SHARE | SUBSCRIBE This Video: Best Food Journalist in India, Farhan Abdullah talking to Ragbir Sing & Jasbir Sing (Owners of BAWA's The Journey of Spice) about their 20 years of hard work to transform a small take away joint into a BRAND known as BAWA CHICKEN The Channel: NETWORK 15 is a group of widely watched Online Web YouTube Channels featuring NEWS, LIFESTYLE, FOOD, ENTERTAINMENT, FASHION and having Special Coverage on Delhi NCR by City Reporter For Advertisements & Coverage please contact at : [email protected]
Views: 386 NETWORK 15
Journey of Guitar Solo (THE INSTRUMENTALS - Episode 1)
 
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In this video, we focus on the electric guitar solo in it's MAINSTREAM form. The electric guitar was and IS still doing wild stuff across unprecedented amounts of sub-genres. The acoustic guitar has also been doing amazing things for hundreds of years...but...this video focuses on what happened to Electric Guitar in mainstream western music... Mark Sidney Johnson leads us through the journey of the Electric Guitar Solo. With 28 songs spanning over 50 years, this medley takes a look at the ever evolving roll of the guitar solo in western pop music. This is the first in CDZA's brand new THE INSTRUMENTALS series. More to come. Featuring Tim Crow as "Voice of God" Text Design/Branding by David Murawsky and Fact Man, as Fact Man Recorded @ Terminus Recording Studios NYC [http://www.terminusnyc.com]
Views: 1765835 collectivecadenza
Journey Into Nightmares - Collection of Short Stories - Cathy Pace Matthews
 
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Journey Into Nightmares is a collection of short stories that will lead you down a pathway to Hell. Each story brings its own brand of horror, taking you through the back roads of horror that you've never traveled before. https://www.cathypacematthews.com Get it on Amazon as well as other distributors. Amazon/paperback and ebook http://www.amazon.com/Blood-Lines-Curse/dp/1517571057/ref=sr_1_2?ie=UTF8&qid=1446574044&sr=8-2&keywords=cathy+pace+matthews
Views: 731 Cathy Pace Matthews
BOOMTOWN SHOWREEL
 
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We are a home-grown agency since 1994. We are partnering with the likes of Unilever, SAB, and Nestlé. We connect the consumer’s journey from your brand communication through to purchase. We are a truly integrated agency, with a proprietary process that leads us from culturally relevant insights to brand-led strategy that extends to our creative ideation and implementation, from channel mechanics through to sales. We unlock the possibility of iconic South African brands.
TRESP Recruitment Team journey to LinkedIn Branding meeting
 
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A great day for the TRESP group! Sharing our story (and some breakfast!) with our industry peers at LinkedIn. We're proud and humbled to be recognised for our Employer Brand - the mark that shows how great it is to work here! #TRESPLife Our Superstar Lauren Keogh did an amazing job on the panel! Follow our journey here.
Views: 136 TRESP Recruitment
VEDA Day 8 Where Has Your Journey Lead You?
 
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This VEDA is hard. Of course my life has changed a lot in the past year. I have a collab channel with my good friend Zainab https://www.youtube.com/channel/UCAEQquhgWdyZyjoLbkieJAg A brand new gaming channel w. The Husband https://www.youtube.com/channel/UCuua40BQMKn8-S05Xd-wAeQ And a storytelling podcast about my life and love of music https://soundcloud.com/mylinernotes/home-or-how-i-found-love https://itunes.apple.com/us/podcast/my-liner-notes-podcast/id1080871605 So it kinda makes sense that things would be more difficult this time 'round. How are things changing in your life??
Views: 49 Just A Peach
The Guest Journey: Design the Dream. Inspire your Team
 
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How do we engage with guests on a level that resonates deep within and creates value beyond loyalty? How do we scale delivery of that ideal experience across dozens, hundreds or thousands of locations? If you are still using box economics and operating mechanics to drive strategy and shape the guest experience - you’re getting left behind. Join us for a game-changing discussion as we deconstruct “engagement” - design an utterly primal brand experience - and transform the organization to deliver it consistently. We’ll explore: What value exists beyond the repeat visit? What does it really mean to “emotionally connect”? How do you scale “relationships”? Can vision be designed into our daily execution? and training and operating platforms? Today, disruptive companies that lead with strong brand strategy not only stand out – they stand for something. They’re inspiring passionate employees, creating tweet worthy customer experiences and capturing hearts and minds in every industry. They’re also producing some of the best financials in their categories. Whether you lead Strategy, Operations, Marketing or Training teams, we’ll uncover how to crack the code to a sustainable brand and build a working ecosystem to revolutionize your hospitality
Building A Brand 02 - Finding A Logo Designer & Promoting On Social Media!
 
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Sup! Welcome to the video and to a series I am calling "Building A Brand". It is a series of raw videos of me sharing my trials and tribulations along the road that is starting a brand and launching a clothing business, from scratch. The name of my brand is Major Key Physiques, we stock superior quality and comfort leisure and sportswear along side a range of workout accessories to use in the gym and the platform of sale is e-commerce. I am very proud of what it has become in such a short amount of time and can only hope to continue. This series is to document the journey, wherever that may lead, and hopefully help some of you out there also. In this video I talk about how and where to get your logo designed and then start promoting it online through various social media platforms. With any e-commerce based business, social media will be of a huge importance to the success of your brand. I believe. Thanks for watching! If you enjoyed the video don't forget to hit the like button and subscribe for more! ------------------------------------------------- ------------------------------------------------- A bit about me: My name is Jacob McDonald and welcome to my YouTube channel! I really hope you enjoyed this particular video and that you got something positive from it. At the end of the day, that is all I can ask for and is why I do what I do. That is the reason why I am a content creator and why I love it so much. I enjoy helping people and making them smile so if you enjoy yourself here, then it's a win-win in my books! You will find all sorts of things on this channel and that is the fun of it. With that being said, you can expect to see videos on this channel of my reactions to my favourite sports, personal videos about topics I feel most passionate about, travel VLOG style videos, bodybuilding and fitness related videos, tutorial videos on various topics and much, much more. Regardless of the video topic, I want you to know that you will always get a non-bias, honest and open attitude from me and you can count on that! If I wasn't being myself here on this YouTube channel, I wouldn't be making content. Who wants to try and pretend to be something different than they really are? To me, that sounds like a lot of hard work lol. Have a fantastic day wherever you are in the world and I will see you soon! Much love, Jacob. ------------------------------------------------- ------------------------------------------------- Support and follow me here! =D TWITTER:    https://twitter.com/_jacobmcdonald INSTAGRAM: https://www.instagram.com/jacob___mcdonald/ TWITCH:    https://www.twitch.tv/jacobmcdonald27 ------------------------------------------------- ------------------------------------------------- Support the growth of the channel through patreonage! =D PATREON: https://www.patreon.com/jacobmcdonald27 ------------------------------------------------- ------------------------------------------------- Support and follow Major Key Physiques here! =D INSTAGRAM:   https://www.instagram.com/majorkeyphysiques/ FACEBOOK:    https://www.facebook.com/majorkeyphysiques/ WEBSITE:    https://www.majorkeyphysiques.com/ ------------------------------------------------- ------------------------------------------------- IF YOU WOULD LIKE TO SEND ME ANYTHING THROUGH THE POST, THIS IS THE ADDRESS TO USE! =D J. McDonald PO BOX 8763 Alice Springs NT 0870 AUSTRALIA
Views: 333 Jacob McDonald
A Journey for Strength: Fight to Lead
 
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Discussing my trip to see Rob and Dana Linn Bailey, and what the Cube Predator means to me.
Views: 5145 Brandon Lilly
036: The Multi-Year Journey of a Eco Fashion Designer + What Lead To “The Revivall Roadshow” (audio)
 
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Laura Lee Laroux is a clothing designer in Eugene, Oregon and hand makes all of her clothing using up-cycled materials. Laura owned a brick and mortar for 5 years and then opened a garment manufacturing house. She is now off on a new business journey and has decided to take her handmade fashions on the road in a mobile boutique, “The Revivall Roadshow.” SHOW NOTES: http://startafashiontruck.com/revivallclothing

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